Sponsorship, Capital Campaign & Sales Leadership for Non-Profits
Side Car helps Niagara’s non-profits unlock more sponsorship and fundraising revenue — without the overhead of hiring full-time staff.
THE SIDECAR SOLUTION
The Challenge
Most non-profits don’t have the budget or bandwidth for a senior-level sales leader. Sponsorships, capital campaigns, fundraising drives, and event revenue often fall to overworked staff or volunteers. The result? Missed opportunities, inconsistent outreach, and donors or sponsors who quietly slip away.
Your team usually has the contacts — in a database, in old event lists, or in the heads of staff and board members. But outreach often stalls because no one is focused on turning those contacts into booked meetings or campaign pledges.
Three Ways to Work Together
Weekly calls to sharpen your focus, structure your plan, and hold you accountable.
Best for: owners and leaders who want clarity and consistency without adding chaos.
You lead, I roll up my sleeves for 3–5 hours a month to help build or fix what matters most.
Best for: teams that need both accountability and a little hands-on help.
Weekly strategy + up to 12 hours of leadership and execution each month.
Best for: organizations ready for real sales leadership — not just advice.
This way, your organization isn’t stretched thin, and every stage of the sponsorship or fundraising process has a clear owner.
What’s Included
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Sponsorship & revenue blueprint for the year
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Training sessions for staff/volunteers on lead generation & first-call booking
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Creation of pitch collateral (decks, one-pagers, email scripts)
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Leading external sponsor/partner meetings
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Follow-ups, negotiations, and deal closing
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Pipeline tracking with monthly reports
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Quarterly planning sessions
Why Non-Profits Choose Sidecar
We train your team first — so they can confidently secure meetings with existing contacts
We run the middle of the sales cycle — the hardest and most overlooked part of sponsorship sales
We hand back closed deals — so your staff can focus on relationships and delivery
Proven model in Niagara — already trusted by associations and non-profits in the region
